Known For.
Grace and Paul Griffith — co-founders of Griffith Media — on brand storytelling, testimonial videos, event content, and creative strategy for brand leaders, creatives, and marketers who want to build a brand people talk about.
The 3 Types of Video Marketing Every Brand Needs
Stop making your audience feel like a third wheel. The three types of video content every brand needs to balance credibility, emotional connection, and discoverability — so your content performs instead of just getting posted.
Watch, listen + full transcriptEvery episode.
Healthcare Marketing: What's Actually Working on Social Media
Posting isn't marketing. What actually works on Instagram and TikTok for dental offices, med spas, and patient-facing practices — and how to stop treating your feed like a bulletin board.
Meet Grace & Paul
Every founder has a story — in this episode, Grace and Paul share theirs: how a camera, a classroom, and a lot of scrappy determination turned into a creative agency that helps service businesses grow.
Because the World Needs Another AI Episode
Everyone's talking about AI — but what's actually useful, and what's just noise? How Grace and Paul actually use AI in creative work, what it's changing, and why it isn't replacing your content team anytime soon.
How to Get Your Creative Team to Read Your Mind
Sharing ideas is easy — getting the result you pictured is the game. A dead-simple creative brief that aligns founders, marketers, and creative teams, plus a feedback script for when the first draft misses.
Event Video Coverage, Infused With Storytelling — with Myron Brooks
If your highlight reel is just smiling faces and background music, you're leaving story — and sales — on the table. How Griffith Media captures real human moments during events, with guest Myron Brooks on interviewing strangers without making it weird.
How to Humanize Your Branding With Customer Stories
There's a difference between a review and a story — and your audience can feel it. Grace and Paul share the exact interview framework they use to draw human moments out of clients, patients, and employees on camera.
Season 1 Trailer: What Will You Be Known For?
If you asked your customers what your business is known for, what would they say? Grace and Paul Griffith introduce Known For — a podcast for brand leaders, creatives, and marketers who want to build a brand people talk about.
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Known For is recorded in our own studio: strategy, multi-camera recording, edit, clip packages, and distribution, end to end. We build shows like it for brands.